At CEGG (yesterday’s blog) two participants self-identified as “techies” who prefered well-organized, pre-planned, controlled activities, what I would call “convergent”, or left brain thinking. Some others spoke of a more playful and spontaneous approach, doodling or messing around until they got a result they liked… “divergent” or right brain thinking. This got me thinking again about creativity, always one of my favourite interests, and the theory of right and left brain influence on how this operates.
So I offer this link on the function and interconnectedness of the right and left cerebral hemispheres. Iain McGilchrist’s 11 minute lecture is illustrated by clear and clever drawings and diagrams that unfold as we watch. Give yourself a treat! Click here, then click again on the little open square in the lower right corner to enlarge to full screen RSAnimation on the divided brain. You may even decide that you want to bookmark the link and watch more of the intriguing animations!
The image at the top of the blog is from a series of Mercedes Benz magazine ads on the divided brain.The themes are music, paint, and passion. Click here: Such intelligent eye-candy is worth checking. I would like to find them as full page magazine spreads or buy them as full size posters to frame for my studio.
Here is the text used on all of them.
I am the left brain.
I am a scientist. A mathematician.
I love the familiar. I categorize. I am accurate. Linear.
Analytical. Strategic. I am practical.
Always in control. A master of words and language.
Realistic. I calculate equations and play with numbers.
I am order. I am logic.
I know exactly who I am.
I am the right brain.
I am creativity. A free spirit. I am passion.
Yearning. Sensuality. I am the sound of roaring laughter.
I am taste. The feeling of sand beneath bare feet.
I am movement. Vivid colors.
I am the urge to paint on an empty canvas.
I am boundless imagination. Art. Poetry. I sense. I feel.
I am everything I wanted to be.
And here is one more image from that MB campaign, not included in the art blog. Love it!